Friday, April 21, 2017

Published 5:36 AM by with 0 comment

Every Start-up should Know These 4 Small Business Marketing Techniques

Marketing techniques are not same for all sorts of businesses, so here I am discussing about some marketing techniques that are specific to small businesses.

If one creates a successful marketing strategy, then it should be best to grow his business. Sometime researches are requisite for marketers to understand the needs of the users. Today all sorts of businesses, including every small scale mobile app development company in California are leveraging different marketing channels to build business.

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Below are some important marketing extensions that every small business owner should know.

4 Workable Marketing Techniques for Small Businesses
Well-built website
The most effective marketing tool for a small business is website. If a businessman neglects or avoids having a website in this juggernaut business world, then its business flow curve will point down. For one who has a business, it is mandatory to have a website for his business’s growth.

“About Us” and “Contact Us” page are a prime requisite for any website to have along with service or products pages. The above two sections are more important to engage the visitors and help them to make an enquiry and get solution. If essential, the sections should also be added in the footer.

Social media marketing
Website is like a landing page, where leads from all sources come together. Social media appearance increase demand for your business. Due to the increased usage of mobile phones, a large group of users spend hours on social media where it is good opportunity for small businesses to promote and spread brand values of their business globally.

Based on the business budget, if the owner wants to generate leads from social media marketing, he can use social media sites like Facebook, Twitter and LinkedIn depending on the targeted audience. Before placing ads on social media sites, it is better to understand current ad placement cost.

Engaging blog
Through blogs, businesses can easily reach the product and services to the public. It’s a better way to tell about their special deals in a descriptive manner. Blog is a workable marketing strategy to exhibit the value of business.

Small business owners mayn’t have enough time to spend on writing a blog, but they can hand over it to freelancing writers, so they can complete the task on time by writing engaging content.

Content marketing
“Content marketing” has been profitable for both small and big companies. But experts can do it better. They can use content different marketing channels and engage customers and increase awareness. Today, all sorts of businesses, including mobile app development companies in USA are giving preference for content marketing to promote their business online.
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Tuesday, February 7, 2017

Published 5:18 AM by with 0 comment

Secure Apps that keep Your Mobile Safe

Today all sorts of people are using smartphones for banking transactions, shopping and online payment, but most of them neglect security issues. This makes them face vulnerability to their personal data. These possible damages you may face when you deposit checks on your smartphone, pay for something on a public Wi-Fi network, and give access to your personal info for the downloaded apps. But we can’t tell you should avoid this, in one or another way, you need to give access.
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Today most users are not much worried about apps that get access to their personal data while downloading it. This can be problematic for them as some of these are ad supportive. There is a chance that ad networks can gather whatever info they want and use it for unethical activities. So you need to have apps to avoid these possible damages. Let’s see some top apps in the market that help you be safe from these possible security threats.

1. Clueful

Clueful is an app-scanning service provided by Bitdefender. This app lets you have a complete look at the way your apps use your privacy. It allows users to see any malware or other dangerous software is built into the apps. It also ranks apps based on their access to personal info. Users can trust this app to make apps malware-free.

Platform: Android and iOS

Cost: Free

2. NowSecure Mobile

As analyst and security expert at PC Magazine, Max Eddy said some phones get affected by malicious software that creates a chance for another person to remotely control the phones. This allows hackers to listen to your phone calls or look into your data. To be prevented from such activities, Eddy suggests NowSecure Mobile app. This app goes through your phone's operating system, network, and other apps, so it can prevent security vulnerabilities. Depending on the vulnerabilities your phone got affected by, the app generates a security score.

Platform: Android and iOS

Cost: Free

3. Skycure

Today being attacked through public Wi-Fi has also become a major threat for mobile security. As security experts said, public Wi-Fi often invites vulnerabilities. When you connect to public Wi-Fi, hackers can get access to your data by replicating this network in another location. Skycure is the best app in the market which efficiently combats Wi-Fi network attacks. The app scans Wi-Fi networks to check these are vulnerable or not. The app also stores the locations of Wi-Fi networks.

4. Find My Phone (for iOS), and Android Device Manager ​(for Android)

Not just being prevented from online attacks is sufficient enough to avoid security breaches, rather you also need to seriously look into offline attacks. If you lose the device, there is an optimum chance that your data will be hijacked. iPhones are powered with Find My iPhone app, which tracks the location of the missed phone. The app allows users to sign into iCloud and switch on ‘Lost Mode’. This makes the device locked and displays your given contact number on the screen, so who wants to reach the device to the owner can easily do this. This app also have the facility to remotely erase all the data on the device.

For Android users, Android Device Manager app offers the same features and functionalities.

Platform: iOS and Android

Cost: Free


Security issues are no longer a headache just for websites and enterprises, today it is impacting on an every individual. Let yourself choose the best apps you feel you need from the above list and be preventive against the attacks.

To overcome with security issues, many top mobile app development companies in USA and Middle East countries are planning to have a mobile apps that acts as the best firewall protector for their data.

Are you planning to have one such security app? 

Reach us at FuGenX, one among top mobile app development companies, help to develop a safe and protective mobile app with attractive UI designs.
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Wednesday, January 18, 2017

Published 1:32 AM by with 0 comment

Want to know how Google Allo used

Does Google Allo have better features than WhatsApp? May be. But some tricks which are available in Google Allo are not available in other messaging apps. And its search is linked with Google search engine and the search results are straightforward.

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If you need tips to better use Google Allow, below are given some top tips.

Update your profile

Google Allo provides you the best messaging features. After installing Google Allo, you need to set the user name and image by editing the profile. You can easily change the user name and image of the profile by tapping the right corner button.

Search using Keywords
The search bar at the top of the app helps you get quicker information that is appropriate to your keyword search. Allo search bar is only applicable to Android version.

Set your own notification sounds
If you want to get specific alert message from the specific user in Google Allo, you can do it by using custom notification sounds. To set a custom notification sound for a contact, first you need to open the contact chat window and tap on the specific user where you can find a profile details along with notification sound. Tap on the notification sounds and set the easy to recognise sound when the message is sent using Allo. The notification sound feature is available for Android version only.

Google Assistant
Google Assistant is the best information alert tool that is linked to Google accounts. If you want a quick detail from your personal info, regarding shopping offers, transaction details and many more, you can tap on Google Assistant and search as “what are my offers”, then the offers are revealed.

Google Assistant can add events to your Google Calendar, set up reminders and set your phone's alarm.

To set an event to calendar: Open Google Assistant chats and type “add to calendar”. The Assistant will ask to set the event name along with time and date.

To set an alarm: type “add alarm” where an option with timing is displayed. After choosing the specified time you can see the alarm set time just by typing “see alarm” which redirects to your phone’s alarm app.

Also read: What are the important things required in designing E-commerce Mobile App?

To set remainder: type “remainder” one can easily set a remainder by using simple language like “remind me to have early breakfast” and you can easily get details of other remainders.

If you want to avoid or disconnect with the email that is automatically connected with Google Allo, just tap the menu button and go to settings (Google account) where you can find listed account and then tap disconnect.

Play games
Google Allo provides a good opportunity to play games either by choosing single player or multiplayer. To start a game while having a chat with someone else, type “@Google” at Google Assistant and use the keyword “play games”. If you want to play your own choice of game, then type “play games” in the Google Assistant. There are number of games like quiz games, classic games and puzzle games.

Block Fake Holders
To avoid fake users, you have an option to block them. To block someone, you first need to find their name and hold the name till the menu appears, then choose a block option.

Develop a Mobile app like Allo which can simplify your works and enhance productivity. Following Allo, many mobile app development companies in Washington are developing apps similar to Allo.

Need help to develop a mobile app?

We at FuGenX are a top mobile app development company in California, helping businesses develop messaging app likes Allo, WhatsApp, and build long-lasting customer relationship.

Reach FuGenX at for world-class mobile app and game development service.
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Wednesday, December 14, 2016

Published 6:18 AM by with 0 comment

Mobile Apps as a Revenue Generator for Businesses

Technology usage plays a vital role in day-to-day life. By using smart phones and mobile apps, customers feel easier to avail business services. By using mobile apps, many organisations are increasing brand awareness and having a long term relationship with the customers. Below is discussed how organisations can generate revenue using mobile application.

In app store, many users download mobile apps mainly for entertainment purpose. In fact, mobile apps are also helpful to reduce workload and make life easier.

1. Geo-Targeted Push Notifications

With push notification, app owner can easily send messages to the user group. App publishers are also able to send messages to the targeted user group using geo-targeted push notification. You might be thinking what the difference between these is. In geo-targeted messaging, the process is easier, which drives the current to consumers in region wise based on the consumer’s interest.

2. Additional Sales Opportunities
There is no need to send a sales message to your customers again and again after your mobile app is downloaded to the customers mobile. The sales process automatically takes place and make your customer engaged at any time.

3. Geography specific Advertising

Geographic advertising practices help in sending appropriate ads to users.

4. Pushing through the funnel

The usage of mobile app is increasing due to the quicker processing ability. On web pages customers more often feel difficult to make purchases such as filling the account details or not having the credit card option. To overcome this, you can use transnational apps and in this, the details of users get filled automatically.

5. Finding exact customers

Today purchasing habits and customers taste can easily be known by online businesses. They can easily track the every movement of customers what they prefer and what they reject while shopping. With customer data, online businesses improve marketing strategies for future purchases.

6. Business throughout the world

Whenever you open your Facebook account, there is an ad displayed on your home social feed, and many of us think that Facebook know on which we’ve shown interest and looking to purchase. This technique is powered through laser targeting, where the tool gathers your browsing history, and through cookies, it displays ads for targeted audience. Mobile applications help in increasing demand for businesses and making customers engaged with the business.

Mobile apps have become a fruitful factor for success-desired businesses. We at FuGenX, mobile application development company USA, help your business to increase the revenue with mobile app and we believe in fueling business with extensive experience and expertise in mobile space.

Reach FuGenX at
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